About Uplift
Uplift Strategy Consulting is a London-based advisory firm specializing in helping global insurance and reinsurance companies master complex transitions and strategic growth. Our expertise ensures organizations successfully execute operational transformations, international expansions, and mergers & acquisitions, minimizing risks and maximizing opportunities.
What We Deliver
With deep industry expertise and a 360-degree vision, Uplift helps leading organizations:
- Expand strategically by weighing opportunities, risks, and execution.
- Leverage data to drive smart decisions.
- Maximize operational efficiency.
- Strengthen teamwork and help employees embrace change.
- Bridge strategy and operations for optimal impact.
- Achieve lasting profitability.
Mission
Empowering strategy, operations, and people to drive
unity and global impact.
Vision
Elevating the insurance market by delivering deep, actionable strategies that drive meaningful and lasting transformation.
Values
- Holistic Approach – Addressing all aspects of the business to create integrated and impactful solutions.
- Collaborative Work – Partnering with stakeholders to co-create meaningful and sustainable transformation.
- People-Driven Change – Empowering individuals at all levels to actively participate in and benefit from transformation.
- Strategic Excellence – Combining efficiency, quality, and impact to deliver smart, results-driven solutions.
- Trust – Upholding the highest standards of confidentiality, integrity, and discretion in every engagement.
Our Unique Approach
Uplift Strategy Consulting is distinguished by six key attributes that shape its service delivery and impact:
Challenging the status quo & Overcoming Barriers
Encouraging organisations to be more open-minded and embrace change confidently. Look at things from a fresh perspective. Promote resilience and a growth mindset.
In-Depth Approach
Going beyond quick, surface-level fixes to address and implement sustainable, long-term solutions at the root.
360° Vision & Holistic Approach
Reviewing, considering and addressing all business areas to ensure continuity and strategic coherence.
Consistency & Coherence
Implementing structured, scalable processes that drive stability and growth.
Determination & Resilience
Navigating challenges with persistence to deliver successful outcomes.
Empathy & Impact
Crafting people-centric solutions that engage employees and leadership alike.
Simone Camilla Oliveira
Simone Camilla Oliveira is a business strategist with over 20 years of experience in the insurance and reinsurance industry, specializing in organizational transformation, operational restructuring, and strategic growth. She has led large-scale initiatives across multiple regions, helping companies optimize operations, expand internationally, and implement data-driven, client-centric strategies that drive long-term success.
Simone built a solid career at top-tier global firms such as Marsh McLennan Group, Willis Towers Watson, and Aon Re, where she played a key role in leading commercial and operational teams, designing portfolio solutions, and restructuring businesses for efficiency and growth. Her last corporate role was as Global Chief Commercial Officer at Ocean International Reinsurance Group, where she led the commercial team, business intelligence, marketing, and PR functions, overseeing high-value portfolios and driving strategic initiatives to enhance business performance.
Having lived and worked in Brazil, the United States, and the United Kingdom, Simone brings a deep understanding of diverse business cultures and global market dynamics. Recognized for her 360-degree business vision, she combines technical expertise with a hands-on, execution-driven approach, ensuring that business transformations are strategic, practical, and sustainable.
Her ability to bridge strategy and execution, combined with her proven leadership in high-impact initiatives, makes her a trusted partner for organizations seeking structured, innovative, and results-driven growth.